Digital marketing for small businesses inDenison, Texas
Backroads Digital helps Denison businesses reach both locals and the visitors headed to Lake Texoma, with social media, websites, local SEO, and email and text marketing. We are based in Bonham.
Grayson County. Home to about 24,500 people.
A railroad town at the edge of Lake Texoma
Denison was founded in 1872 around the Katy railroad depot, just a mile south of the Red River, and today about 24,500 people live there. It's the birthplace of President Dwight D. Eisenhower and home to Grayson College.
Denison Dam and Lake Texoma sit about five miles north of town, so Denison businesses serve two crowds: the neighbors who live there year-round and the visitors passing through for the lake.
Where we would start for a Denison business
Get found by visitors on their phones
People heading to the lake search on the go. A mobile-friendly website and a complete Google Business Profile with hours, photos and directions help them pick you.
Keep locals coming back off season
Social posts, email and text messages keep year-round customers engaged when visitor traffic slows down.
Show off what is happening
Event posting and short videos put your specials, live music or seasonal events in front of people while they are still deciding where to go.
Services for Denison businesses
Pick one or put a few together. Every price is listed up front.
- Social media managementPlanned, branded posts with captions and hashtags, scheduled for you, with a monthly report on how they did.From $750 a month
- Website designFast, mobile-friendly websites built to turn visitors into calls, plus redesigns of sites that are falling behind.New sites $1,500 to $4,000. Redesigns from $1,200
- Local SEOKeyword research, on-page SEO, Google Business Profile work and answer engine optimization so you show up locally.$500 to $2,000 a month
- Email marketingNewsletters and campaigns planned, written, designed and scheduled, plus platform setup if you need it.$500 to $1,500 a month. Setup $300 to $750
- DVD and VHS digitizingFamily videos, church recordings and game film converted from DVD and VHS to digital files you can watch, share and back up.$20 per DVD or VHS tape. Game film $5 a game
- All servicesSocial media setup, paid ads, event posting, short-form video, text message marketing and more.
Questions from Denison business owners
Do you help businesses that rely on Lake Texoma visitors?
Yes. For businesses that serve visitors, we focus on being easy to find on a phone: Google Business Profile, a fast mobile website and posts that show what is happening this week.
Do you work in both Denison and Sherman?
Yes. Both are in Grayson County, part of our home area just west of Bonham.
Also serving Grayson County and nearby towns
Grayson County: Sherman, Whitesboro, Van Alstyne, Howe, Pottsboro, Bells, Whitewright, Tom Bean, Gunter, Collinsville, Tioga.
Let's talk about your Denison business. Call or text Trevor at 903-300-6209, and you'll get a straight answer from the owner.